Digital PR Outreach Specialist

Do you have outreach expertise that can help get our client’s campaigns in front of new audiences? If so, we should talk! We’re looking for a digital PR specialist who has a firm grasp of working with media, publishers, bloggers and social media influencers.

We are looking for someone to lead digital PR campaigns for clients and outreach, working alongside our content strategists in order to secure high quality online publisher and blog placements. This client-facing role will be working with a number of exciting brands, with clients in a mix of sectors including travel, e-commerce and finance.

What our PR team usually work on

  • Securing high quality content placements on top publishers and blogs for clients using content created by BlueGlass
  • Participate in developing content strategy for key clients on digital PR promotion campaigns based on what publisher feedback
  • Research content ideas and participate in brainstorming sessions
  • Collaborate with content production and social promotion
  • Maintain expertise on outreach, digital PR and best practice industry trends
  • Daily scrums to update them on your progress for clients
  • Utilise tools like Gorkana and Buzzstream to track your outreach progress
  • Grammar perfectionist – sending out lots of emails requires a polished approach with 100% perfect English language skills
  • Attention to detail and following directions and processes – make sure you put the word Rudolph at the top of your application’s CV or cover letter to prove your skills in this area
  • Write Exposure Reports on placements acquired with online tools
  • Liaise directly with clients on progress of campaigns through phone calls and in person meetings

What we hope you’re good at

  • Demonstrate evidence of placing press stories
  • Minimum 2 years of working in a public relations related role
  • Familiar with PR tools like Gorkana, Pitchbox, Buzzstream, Google Analytics, Cision
  • Experience liaising with in-house teams, external suppliers, and clients
  • Experience in some communication tools (Basecamp, Slack, Asana) and Google Drive preferred but not required

Our Values

BlueGlass values represent our agency’s approach to pretty much everything.  If you don’t wholeheartedly agree in full with each of these principles and have multiple examples of yourself embodying them, please do not apply.  We assess every candidate on these points in great detail.

  • Be proud of your work
  • We win and lose together
  • Take responsibility for your actions
  • Learning never stops
  • Act with honesty

What’s in it for you

When you join the BlueGlass family, you’re getting more than just a career: you’re investing in your future and wellness. We offer a competitive salary based on skill set. Our benefits include:

  • Competitive salary
  • Private medical insurance coverage (including subsidised gym membership)
  • Training budget and conference attendance
  • Annual international company retreat (we went skiing last time!)
  • 25 days holiday (increasing based on time in role)
  • Free books allowance and industry conference attendance
  • Macbook Pro (or equivalent laptop)
  • Burrito Friday lunch and learns
  • Free book allowance
  • Quarterly team events
  • Tea and coffee and the occasional treat
  • Stress relief pet therapy (we have an office dog)


Please email by clicking the ‘Apply’ button or email [email protected] and be sure to include your C.V. *All candidates subject to background check.

For more about BlueGlass, check out our about us page and recruitment process.

Apply now
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Digital PR Jobs in London & Outreach Specialist Careers | BlueGlass